Hammer nutrition
Brian Frank, a great and diverse sportsman (riding bikes, skateboards, racing BMX and Motocross, swimming and playing water polo. The discoverer of endurance cycling, Brian also discovered that sportsmen require nutritional supplements, which nobody thought about. He decided to launch a range of nutritional supplements, designed to give endurance sportsmen the boost they needed.
In 1987, along with his father Dr. Gerry S. Frank Brian started planning E-CAPS, a supplement line geared for enduring athletes that now consists of 18 products. After his fathers death in 1991, Brian continued doing research and developing new products and ultimately launched nutritional supplement company with endurance athlete customers as his niche. In 1995, Brian introduced Hammer Nutrition Endurance Fuels and very unique fueling system suited to individual needs of enduring sportsmen during exercise time, and before, during and after the events.
The great go
Brian made Montana his home, where he found an ideal place to carry on his athletic pursuits, raising a family and handling a growing business. Brians commitment to research and maintenance of high quality and natural products has allowed him to reach his goal of helping serious endurance athletes reach their highest level of performance and health, safely and naturally. These days, an exuberant Brian rides mostly road bikes, average about 5000 miles each year. He has won two Montana State Championship titles, and in his spare time teaches his children snowboarding, Nordic skiing, ice-skating or hiking.
Endurance athletes
Roadies, ultra cyclists, ultra runners, marathon runners, triathletes from sprint to double iron distance, Nordic skiers, mountain bikers and adventure racers are some of the power games for the endurance sportsmen. Brian provides advices regarding diet to both endurance and strength athletes, and his advices have become the default language of an expert.
Brians nutrition talk
- Include organic food to your diet
- Avoid anything packaged, processed or junk
- Avoid consuming artificial sweeteners
- The quality of calories consumed is IMPORTANT
- Sucrose, fructose, glucose are all simply bad; they are not only ineffective as fuels, they cause many health hazards as well
- ½ gram of protein per pound has been recommended for strength and endurance athletes, but it is necessary to increase the intake to3/4 gram/pound of bodyweight during intensive endurance training If the exercise hours are extended beyond two hours, soy protein is recommended
Hammer products
The products are divided into 4 categories: Energy sources, Electrolytes, Protein powders, Recovery Drink.
HAMMER GEL: ( All Carb fuels): A concentrated complex carbohydrate gel containing amino acids- I- leucine, I-isoleucine, I- valine, and L- alanine. These amino acids help prevent wear and tear of lean muscle tissues. L-alanine helps in storing carbohydrate metabolism. Hammer Gel is available in 8 flavors, orange, banana, chocolate, and raspberry, vanilla espresso, apple-cinnamon and plain. It has no added sugar.
$ 18.95 for a jug of 26 servings.
Heed: This is also an energy source based on Carbohydrate, a powered sports drink mix. Like Hammer Gel, Heed is malto dextrin based and no sugar is added to the mix. It is an endurance athletes favorite all-in-one drink. Heed contains agents for stabilizing blood glucose level (chromium polycotinate) and lactic acid buffer (I- carnosine). Heed is available in two subtle flavors, lemon lime and mandarin orange.
6 pack single serving box $ 8.94
Sustained Energy: This product contains about 87% Carbohydrate and 13% soy protein. It is the first choice of thousands of athletes all over the world. In addition to important fuel it contains nutrients aiding burning of fat and buffering lactic acid.
6 pack single serving box $ 14.94
Perpetuem: The product contains 75% Carbohydrates, 13% fatty acids and about 10% soy proteins. The product is designed to aid sportsmen participating in events lasting up to six hours; it is fortified with Carnosine- a premium general health nutrient (an antioxidant preventing multiplying free radicals). Perpetuem has an orange- vanilla flavor.
6 pack single serving $13.74
Endurolytes: Electrolyte supplement is as important as water and calories. Electrolytes consist of components, which provide the body with essential minerals. It acts as the motor oil for the body, and helps in maintaining bodys optimum performance. A product from Hammer Nutrition, Endurolytes contains sodium, chloride, calcium, magnesium and potassium, the minerals needed for our important body functions.
120 capsules $18.95
Hammer Soy: All vegetable protein powders designed to benefit all men and women over 40 for its multiple nutritional benefits. Soy protein containing several phytochemicals helps prevent osteoporosis, supports cardio-vascular system, and possibly prevents cancer.
24 servings $ 21.95
Hammer Whey: Whey is an important protein source for rebuilding of lean muscle tissues and proper functioning of the immune system. Whey is prescribed as a protein source that is absorbed rapidly. Hammer Whey is ideal for serious endurance athletes, because it is 100% protein concentrate, not easily found in other vegetables.
24 servings$ 24.95
Hammer Bars: The Hammer Bar contains no trans fatty acids and a source of phytosterols( a group of naturally occurring steroid alcohol in plants, that successfully reduces cholesterol level), and sterolins( improves immune system). Hammer Bars are taken as pre-event meal, post workout recovery snack, or anytime meal.
Chocolate Chips and Almond Raisin Bars- $ 2.49 plants, that successfully reduces cholesterol level), and sterolins( improves immune system). Hammer Bars are taken as pre-event meal, post workout recovery snack, or anytime meal. Chocolate Chips and Almond Raisin Bars- $ 2.49Other Articles
